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Making Waves

Categories: News & StuffTags: , , , , , , , , , , , , Author:

“Waves are a metaphor for the flow of a life. Born in the union of diverse elements, and destined for a shore beyond the far horizon.” – David Pu’u

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A wave is birthed when the first wind of a growing storm blows upon the glimmering surface of a sea, thousands of miles away from the beach on which it breaks.

The story of the Betty B. Signature Wave design begins much like this timeless phenomenon.

Its inspiration swelled long before its first release in 2006.  Initially created to generate proceeds towards Surfaid International, the Betty B. Wave became the first of many Cause Collection designs. The Wave has since become a kind of internationally adopted symbol for ocean lovers, much like the peace sign.

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The 1st Surfaid Cause Collection Wave

The now iconic symbol took many forms in the beginning including a necklace made of a wood and sterling pendant on leather, a buckle on a coconut bead stretch belt, and a pure wood pendant.

Later incarnations include earrings, cuffs, keychains, and of course our quintessential silver charm introduced in 2008 that represents “ocean inspired jewelry” on Etsy and beyond.

Sea glass + Wave

Sea glass + Signature Betty Wave

Sterling studs

Sterling studs

The Wave is worn to symbolize joyous living by the sea, a deep love for surf, and passion for adventure. There’s no greater expression of that than when Donna and David exchanged wedding rings in a specially designed Wave band in 2012.

David and Donna's wedding bands, designed by Donna

David and Donna’s wedding bands, designed by Donna

Ever since, many ocean loving couples have also expressed that same beautiful bond with nature and each other with Wave engagement, and wedding rings.

Wave Band Ring

Even over the course of nearly a decade, this simple yet evocative form continues to inspire Donna.

The Betty B. Wave story continues to roll on with the most recent rendition released in 24 gold plated brass, which reflects the elegance nature lends to our manmade creations.

Golden Beauties

Golden Beauties

 
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Sister Betty Bees

Categories: art, connectedness, conscious consumerism, Environmental, fundraising, gratitude, Meaningful career, News & Stuff, philantrophy, small business, transparency and ethics, womenTags: , , , , , , , , , , , , , , , , , Author:

The bee is more honoured than other animals, not because she labors, but because she labours for others.” –St. John Chrysostom

To truly live the life of a Betty from the heart, is to practice the daily wisdom that we are One with the Earth, the Ocean, and all living souls– that includes our kindred animal spirits- among them, are bees.

Honey bees face serious survivability today. In our connected world, that means we too may be facing trouble. As in the last blog post, we’ll share another way we infuse Made with Dignity into our community.

The guiding light of Made with Dignity is ultimately compassion moderated with cultural intelligence. The two facets create a wise and intimate connection to our precious blue marble, and all life up on it– even that of the tiniest creature, for she too, is precious.

Local Bee performing her pollinating miracle

In the last decade, bees have endured a state of extreme crisis. In 2005, honey bees started to mysteriously die in alarming numbers from what is now known as Colony Collapse Disorder (CCD)

With a decade of  research behind it, CCD appears to be  the result of generations of bees inheriting a deficient immune system due to exposure to harmful pesticides, lack of nutritious food from over-harvesting honey for the mass market, and other destructive commercial farming methods.

The impact of such practices leave bees more susceptible to devastating disease, developmentally crippled, and is leading towards apparent dearth of sustainability–as we have a direct dependency on them to pollinate over one-third of the world’s fresh food supply.

Because of human disconnection and misunderstanding, our vital pollinators– who help not only us, but the whole planet grow– are in critical condition, and could now perish without our help.

A portion of Betty B 1% for the Planet membership proceeds now support the Santa Barbara Beekeepers Association.

 

On a local level, they “bring goals of education, awareness, and honeybee preservation to a new level.” This for-purpose organization exists to offer “Learning [on] how to take care of the Honey Bee, so that she can continue taking care of us.”

A colony is a tribe of sister bees working very hard to keep our flowers, fruit, and their family alive. What they miraculously create within their home hives inspired one of our freshest designs; the Honeycomb— an ode to our sister Betty Bee.

Sweet life statement piece

Betty Bee Honeycomb Ring in sterling

Our hope is that through our Betty Tribe wearing this strong, dedicated symbol, we can bring awareness to the continuing struggle of our sister bee, and spark action towards healing her– for a sweet, healthy life is truly dependent on hers.

Betty Bee Honeycomb Stud Earrings in sterling

Betty Bee Honeycomb Stud Earrings in sterling

Betty Bee Honeycomb Charm Pendant  in sterling

Betty Bee Honeycomb Charm Pendant in sterling

Please visit us at our cozy corner boutique in Downtown Ventura to keep the buzz going, and shop in-store for the most current selection of styles and sizes.

Not in town? Order online, and we’ll deliver the sweetness to your doorstep.

With honey love,

Donna & Team Betty

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Holiday Shipping Deadlines

Categories: All, fashion, recycling, sea glassTags: , , , , , , , , , , Author:

Merry Christmas, Ocean Lovers!

Thank you for choosing the gifts we make for those mermaids and mermen in your life.
If you are ordering online, please note our deadlines below to ensure you get it on time.
(To be safe, I have disabled First Class shipping, as we’ve found it’s not reliable enough when there’s a looming deadline.)

Last day to order for
So. California is Wednesday, Dec. 17th, 2014
Rest of USA is Tuesday, Dec. 16th, 2014
International is Dec. 12th, 2014

Thank you again! We truly appreciate your support of what we do. It is an honor to be able to make something that brings so much joy to those who wear it!

Aloha,
Donna von Hoesslin

#seaglassisagirlsbestfriend #seaglasssisterhood #lifeisbetterwithseaglass #wearyoursunshine #bettybelts #oceanlovers

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The Classic sea glass ring is a mermaid favorite. Shown here left to right in amber-orange, lime green (2), peach and teal.

 

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Our “guilt free gift wrap” is recycled and has our personal touch. You can add a personal message too. The box also prevents tarnish if you store your silver inside.

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Brand New Website: Bettybelts.com 3.0

Categories: All, beauty, Products, small businessTags: , , , , , , Author:

Well, we finally launched Bettybelts.com with integrated shop so now you don’t need to leave the website to get your goods. Much easier that way! Many Mahalos to our friends at Essential Surf for filling our web orders all these years. They will continue to carry key pieces in the line, so if you need a surfboard bag and a wave necklace, you can get them in the same order there.

We will now be shipping directly from our headquarters in Ventura, California, just four blocks from the ocean. This means more choices, more personalized service and free stoke and ocean breezes are always included.

You can now find all three brands in one place, easily found by price, material and style: Betty Belts, Betty B. and DvH Signature Designs. DvH is new and is a collection of my higher end pieces including sea glass and sterling silver. Coming soon: The DvH Red Carpet Collection, some very special sea glass showstoppers that are truly one of a kind. Take a sneak peek at one of these, the Mermaid Necklace.

Come see the new styles previously unavailable on the website including my sea glass mini pendants, sea glass rings and brooches and  upcycled surfboard resin jewelry!

If you read this far, you ROCK! So your reward is a 15% discount off your entire order when you use the code BRANDNEW at checkout (expires 12.31.11). Enjoy!

Smiles and Aloha from Ventura,

Donna von Hoesslin

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What We Do.

Categories: All, beauty, conscious consumerism, fashion, life, marketing, Meaningful career, modeling, ocean, photography, surfing, travel, women, women's surfingTags: , , , , , , , , , , , , , , Author:

David Pu’u is, as you probably already know, a very gifted photographer of beautiful things. He and I are both blessed to work with some amazing people, including twins Hailey and Sierra Partridge. Here is his most recent blog about what that means…


Model Models

by David Pu’u

Recently, NYC based production company Silent Crow was in Ventura. Two writers with the company happened to have connected with Donna Von Hoesslin of Betty B and learning a little bit about her female inspired Eco Fashion line. They came up with an idea.

Producer Matt Bennett showed up to do a little bit of discovery work, and honed a reality show concept that deviated from the norm, in that it endeavors to look at the personalities and lives of the women in both my and Donna’s lives. Silent Crow named the show Bonafide.

Donna and I have long exchanged working relationships with people who we see as unique, and able to be involved in both the editorial market, and branding process, both for the model as a product, and for Betty B’s unique, ethics based, fashion accessories line.

What Matt discovered is that each one of these women is a story unto themselves. Tricky thing to formulate a show upon. I just saw the teaser reel that Silent Crow Produced, and that I contributed footage and stills to. I think they get it. Not an easy thing to do, getting something that is a world unto itself… (continue reading and see more gorgeous shots)

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